A webinar by the 欧美AV Management Group on how to avoid non-productive research pathways by Sarah Galbraith (Galbraith Muir Consultancy).
Every research manager would like to minimise the work which, with hindsight, is seen to have been a poor use of people and resources. In this webinar, Sarah Galbraith will outline some of the early-warning signs which may have indicated that the research was not as well-directed as it should have been.
The role of the research manager includes identification of such signals; recognition of the actions which need to be taken; and the role of continuous monitoring.
Examples to illustrate these points will be given from both industrial and academic research, and will illustrate both logical and measurable signs, and instances were instinctive reactions were proved to be correct.
Time will be allowed for discussion to illustrate or amplify issues experienced by participants in the webinar.
Sarah Galbraith set up the Galbraith Muir Consultancy in 1998, having spent ten years in industrial research in ICI, followed by a number of high-profile, global marketing roles in the chemical industry. Consequently, she has a valuable mix of skills and experience, allowing her to build expertise in how best to manage the demanding interface between scientists and their customers.
Over the last 20 years, she has worked in technologically based industries such as chemicals, engineering, biotechnology and energy. Her clients work in academic, public and private sectors, and all aspire to be more effective in engaging with customers and markets.
Every research manager would like to minimise the work which, with hindsight, is seen to have been a poor use of people and resources. In this webinar, Sarah Galbraith will outline some of the early-warning signs which may have indicated that the research was not as well-directed as it should have been.
The role of the research manager includes identification of such signals; recognition of the actions which need to be taken; and the role of continuous monitoring.
Examples to illustrate these points will be given from both industrial and academic research, and will illustrate both logical and measurable signs, and instances were instinctive reactions were proved to be correct.
Time will be allowed for discussion to illustrate or amplify issues experienced by participants in the webinar.
Sarah Galbraith set up the Galbraith Muir Consultancy in 1998, having spent ten years in industrial research in ICI, followed by a number of high-profile, global marketing roles in the chemical industry. Consequently, she has a valuable mix of skills and experience, allowing her to build expertise in how best to manage the demanding interface between scientists and their customers.
Over the last 20 years, she has worked in technologically based industries such as chemicals, engineering, biotechnology and energy. Her clients work in academic, public and private sectors, and all aspire to be more effective in engaging with customers and markets.
