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MHRA Hot Topics in Advertising seminar

25 February 2014, London, United Kingdom


Introduction
Registration will soon open for this hugely popular annual event which provides an insight into current hot topics in medicines advertising and an update on regulation and MHRA expectations.

MHRA's annual Hot Topics in Advertising seminar brings together regulated industry and the regulators responsible for overseeing the advertising and promotion of medicines. Representatives from MHRA and self regulatory bodies will provide delegates with the latest information on policy and enforcement activities, with updated guidance and a focus on compliance and audit. This meeting will give you a clear understanding of how to conduct advertising and promotion activities in this highly regulated environment.

Why attend?
This event will identify the pitfalls that other advertisers have fallen into and show how to avoid these mistakes. This will also give attendees the opportunity to hear directly from the MHRA's Advertising Standards Unit as well as interact with other advertising professionals.



Benefits of attending:
Improve your advertising compliance.
Learn from the mistakes and successes of other advertisers.
Understand how to make the vetting process run smoothly to save time and money.
Discuss current issues and potential changes to the legislation and guidance.


Who should attend?
This conference is attended by professionals in the fields of regulatory, legal, public relations, marketing and management in the pharmaceutical industry.
The conference is also beneficial for consultants in the areas of advertising, public relations, law and marketing communications.



Topics to be covered include:
Review of 2013: Advertising Annual Report and review of complaint cases.
Right First Time: Highlighting successes and problems from POM and OTC medicines vetting cases in 2013
A regulatory update focussing on compliance activities and proposals to change the information requirements for advertising to healthcare professionals.
More topics to follow …

Useful links

Venue
MHRA Head Office

MHRA Head Office, London, United Kingdom

Useful links

Organised by
Medicines & Healthcare Products Regulatory Agency (MHRA)
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