BEGIN:VCALENDAR VERSION:2.0 PRODID:-//hacksw/handcal//NONSGML v1.0//EN TZ:+00 BEGIN:VEVENT DTSTART:20101020T000000Z DTEND:20101020T000000Z SUMMARY:Using Social Media in a FDA Compliant Manner starts on the 20th October 2010 LOCATION:Online Event,Palo Alto,United States END:VEVENT END:VCALENDAR